|PRODUCTION:||Rebranding and Logo Design|
When I arrived in 2007, Eclipse had had an agency developed brand identity for 4 years but not a great deal of designed collateral beyond a corporate profile, a standard template/stationery pack and a few ad hoc pieces.
Over the next 6 and a half years I worked closely with Global Marketing Director, Madeleine Murphy, to replace the original collateral and build a portfolio of material including standalone branding and support for over 15 vertically and horizontally marketed products.
The cumulation of this came with the replacement of the Eclipse logo, in late 2012, rolling out in 2013, during a groupwide rebrand of ICT parent company UXC.
UXC Eclipse is one of the world’s leading providers of intelligent business solutions to the enterprise and mid-market sectors. Delivering solutions that are relevant to their customer’s business through a powerful combination of highly trained experts, effective, adaptable software and proven technology platforms.